![](https://marcommodels.com/wp-content/uploads/2023/04/8.png)
Reactance Theory: How Reactance Affects Behavior and Decision Making
Introduction Reactance theory is a social psychology theory that explains how people react to perceived threats to their freedom or autonomy. Developed by Jack Brehm in the 1960s, reactance theory suggests that people have a natural tendency to resist attempts… Read More »Reactance Theory: How Reactance Affects Behavior and Decision Making