Communication is a fundamental aspect of human interaction, both in personal and professional contexts. As such, understanding how communication works and how to improve it is essential for effective communication. One model that can aid in this understanding is the… Read More »Four Side Model of Communication
Effective communication is essential in building relationships and achieving success in various settings, including government, business, and personal relationships. In studying communication, one concept that is commonly used is the micro, meso, and macro (MMM) framework, which provides a multilevel… Read More »Market Environment (Micro, Meso, Macro)
History and Orientation The concept of framing is related to the agenda-setting tradition but expands the research by focusing on the essence of the issues at hand rather than on a particular topic. The basis of framing theory is that… Read More »Framing
